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Johnsons & Johnsons

Johnsons & Johnsons.The power of gentle.

Johnson & Johnson’s is the leading baby care brand in India. Moms trust Johnson’s to be the best for their babies. Unfortunately, the brand went through an ingredient safety related PR crisis in mid-2013. Negative word of mouth on social media & newspapers led to skepticism & uncertainty amongst our consumers.

Challenge

Blitz Design came up with the idea of developing an informative explainer video that would address the PR crisis in a “public friendly” manner.

Johnsons & Johnsons

Result

Blitz Design completed the explainer video within 25 working days. With hand drawn illustrations and crystal clear voice over in the play. Later the video contributed in a steady revival of Johnson & Johnsons’ brand identity.

More Studies.

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Dubai, United Arab Emirates

+971 43577071

USA

Blitz Design, Inc 45333
Fremont Blvd #5 Fremont, CA 9453

800-589-2951

UK

Saunders House, 52- 53 The Mall,
Ealing, London, W5 3TA, United Kingdom

0800-8203010

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